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How to Choose Between Digital Printing and Gravure Printing for Packaging Bags?

Dec 2, 2024

When it comes to customizing packaging bags, choosing the right printing method is essential for achieving the desired quality, cost-effectiveness, and production speed. There are two main options available: digital printing and gravure printing. Both methods have their advantages, but the choice depends on several factors, including order size, design complexity, and budget.

Gravure Printing vs Digital Printing

Digital Printing: Ideal for Small Orders and Complex Designs

Digital Printing Packaging Bags

Digital printing is a great option for small runs, usually under 5000 units. It allows for intricate designs with a wide range of colors, making it perfect for high-quality, detailed prints. This method has the benefit of no setup costs, which is ideal for custom designs or when a quick turnaround is needed. Digital printing can produce vibrant colors and complex patterns without the need for extensive plate-making, making it a more flexible choice for small batches and customized projects.

Gravure Printing: Best for Large Orders and Simple Designs

Gravure Printing Packaging Bags

Gravure printing, on the other hand, is typically used for larger quantities, especially when the design has fewer colors. This method requires the creation of printing plates, which makes it more cost-effective for larger orders (typically over 5000 units). Gravure printing delivers high-quality, consistent results and is ideal for designs with simple color schemes. The setup cost may be higher, but the per-unit cost decreases with larger volumes, making it more economical for mass production.

Making the Right Choice:

  • For small orders (under 5000 units) and complex designs: Digital printing is the way to go, as it allows for flexibility and detailed color reproduction.
  • For large orders (over 5000 units) with simpler designs: Gravure printing is more cost-effective, providing faster production at a lower cost per unit.

Yuanrui will recommend the best option based on your specific needs. Typically, for orders exceeding 5000 pieces and designs with fewer colors, gravure printing will be suggested. Additionally, for reorders of the same bag, we will waive the plate-making fee. If your order is below 5000 pieces and the design involves more colors, we will recommend digital printing.