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Why we choose the kraft stand up pouches?

Apr 17, 2024

In many markets, there has a unique kind of packaging. It is kraft stand up pouches. It is different with other colorful packaging; its appearance is relatively simple because it is made of kraft paper. And the stand up pouches can be seen by the costumers directly. All of these features make the kraft stand up pouches have strong competitiveness.

The advantages of kraft paper stand up pouch

  1. The feature of stand-up allows the pouch to remain upright on store shelves. And it can be seen by the customers easily, the feature can enhance product visibility and shelf presence too.
  2. Compared to traditional plastic pouches, the kraft paper is biodegradable and recyclable. And with the world’s environmental awareness is getting stronger and, the kraft paper is increasingly becoming a sustainable packaging option.
  3. The kraft stand up pouches have various sizes, shapes, and styles. For example, our company can make the kraft paper stand up pouch according to the requirement of customers. such as we can print the brand information on the packing. They can also be customized with features like resealable zippers, spouts, or windows for product visibility. The resealable zippers can make the ability of sealing stronger.
  4. Cost-effective: Compared to rigid packaging alternatives like jars or cans. The kraft stand up pouches are lightweight, and they require less material. For this reason, we can reduce shipping costs efficiently and environmental impact.
  5. Brand presentation: usually, the kraft paper stand up pouch has a large printable surface area. And manufactures can print vibrant and eye-catching branding on the pouches. By this way, the kraft paper stand up pouch can help products stand out on the shelf and attract consumers.

Except this kind of kraft bags, there also have other kraft bags.

kraft stand up pouches

The reason of why the kraft bags with window is loved by costumers

  • Visibility: as costumers, we certainly want know the specific contents of the bags. The transparent window allows us to see the product inside. And we can buy the products without need to worry the quality of the production. If the products have vibrant colors or visually appealing textures, the transparent window can play a bigger role. And simple kraft paper bags will make the products more attractive.
  • Barrier properties: the kraft paper stand up pouches with windows have additional inner layers or coatings. These elements make the bags have well barrier properties. It can against moisture, oxygen, and then the customers can keep the products freshness and quality easily. with. But we need to note, the transparent windows may let the shine enter, so we need to note the costumers to keep away from light when they storage the bags.
  • Engagement: The window creates an interactive and engaging experience for customers. Then the costumers are enticed to explore the product further. It invites them to imagine themselves using or consuming the item, which can increase their connection with the brand and product.
  • Overall, kraft bags with window enhance the shopping experience by offering transparency, aesthetic appeal, and convenience. And that’s why it is be loved by the customers.